The Private Practice Specialist
for Solo Private Practice Owners
for Solo Private Practice Owners
Sarah, at 38, had a bustling Psychology practice in Sydney. She came to me because, despite her business success, something was missing. She was good at what she did and her clients loved her, but she still felt unfulfilled. For years, she'd been grappling with this elusive feeling, unable to pinpoint exactly what was missing.
Sarah's challenge wasn't about growing her business; it was about growing her sense of purpose.
She was so engrossed in the day-to-day operations and client care that she lost touch with her own needs and aspirations. Part of her craved a deeper sense of fulfilment, but another part feared that seeking this would divert her attention from her clients and business.
Over the course of our coaching sessions, Sarah explored what fulfilment meant to her.
We delved into her values, passions, and the impact she wanted to make through her work. We confronted the fear that chasing her own fulfilment might compromise her professional responsibilities. By balancing business acumen with spiritual insights, we charted a path that aligned her work with her inner desires. Sarah began to infuse more of what brought her joy into her practice, from adopting new therapeutic methods to creating spaces for personal growth.
As we progressed, Sarah’s relationship with her work transformed.
She discovered that true fulfilment came from aligning her business with her personal and spiritual growth. This didn’t mean neglecting her clients or responsibilities; in fact, her newfound sense of purpose made her more effective and compassionate as a Psychologist. She began incorporating mindfulness techniques and positive psychology into her practice, enhancing both her clients' experiences and her own satisfaction.
By the time our coaching journey concluded, Sarah felt deeply fulfilled.
Her practice flourished, but more importantly, she felt spiritually and emotionally aligned with her work. She experienced a new sense of enthusiasm, one that rippled positively through all areas of her life. Sarah was not only successful in her profession but was also living a life filled with purpose and joy.
Emily, at 45, was the epitome of success in Melbourne's counselling community. Her private practice was booked solid, she led a fantastic team of allied health professionals, and her practice had even been nominated for an Allied Health award. To the outside world, Emily had it all. But behind the scenes, it was a different story.
Despite the accolades and a diary bursting at the seams, Emily was burning the candle at both ends.
She would arrive at the office before everyone else, be the last to leave, and her weekends were consumed by work—answering emails, refining practice protocols, and obsessing over details. Though she was physically away from the office on weekends, her mind was still there, causing tension with her partner and making her children feel neglected. The guilt was overwhelming, but she couldn't let go. She was struggling to trust her team and find the work-life balance that seemed increasingly elusive.
Over the course of our coaching sessions, Emily got clear about her priorities.
We tackled the deeply ingrained beliefs that fuelled her need for control and perfectionism. Together, we identified delegation strategies and trust-building exercises to empower her team. Emily also had to confront her fear of letting go, a fear rooted in the belief that her self-worth was tied to her professional accomplishments. Through a blend of business coaching and spiritual guidance, Emily began to understand that true leadership comes from letting others shine, too.
As we worked together, Emily started reclaiming her life.
She learned how to delegate effectively, allowing her to trust her team and step back from the constant grind. We integrated mindfulness techniques to help her disconnect from work and be present with her family, rebuilding the relationships that had suffered. By implementing practical business strategies and emotional self-care, Emily discovered the equilibrium she longed for—her business continued to thrive, but this time without sacrificing her personal life or her well-being.
By the end of our coaching relationship, Emily had transformed not just as a Counsellor but as a person.
She continued to excel professionally but now enjoyed a renewed sense of balance and emotional richness in her personal life. Emily's family noticed the positive change, praising her for being more 'present', and even her team felt more empowered, stepping up their game as they sensed her trust in them. Emily had found what she was missing—the balance that allowed her to excel in her career and to be fully present in her personal life.
Sophia, 36, had built a thriving Health Coaching business in Brisbane. Her client list was enviable, and her one-on-one sessions were the cornerstone of her success. Yet, despite the business going strong, Sophia found herself at a crossroads. She had young children at home and felt that the hours she spent in private sessions were hours stolen from her family. She loved helping her clients but yearned for a schedule that gave her more flexibility and time with her kids.
Sophia's concern wasn't about lack of demand; it was about restructuring her business model.
She'd been toying with the idea of transitioning from a 1:1 model to a 1:many model, attracted to the thought of memberships or online courses that could generate recurring revenue. Despite her enthusiasm, she was held back by fear and uncertainty—worried about income loss and overwhelmed by the logistics of setting up a new revenue stream.
Over the course of our coaching sessions, Sophia mapped out her scaling strategy.
I guided her through the process of identifying her unique value proposition, which became the foundation of her future course and membership content. Together, we brainstormed different formats, from webinars to downloadable PDFs, breaking down the steps needed to get each one off the ground. A blend of business coaching and spiritual practices helped Sophia overcome her mental barriers, and she gradually came to see that scaling her business was not just feasible but also aligned with her personal and professional goals.
As the coaching journey unfolded, Sophia's business began to transform.
We started by beta-testing an online course among her current clients, and the response was overwhelming. This not only boosted her confidence but also provided valuable feedback for improvements. Encouraged, Sophia officially launched her first online course, followed by a membership program that provided recurring revenue. With these additional income streams, Sophia could afford to reduce her one-on-one sessions without sacrificing her earnings, freeing up valuable time to spend with her family.
By the time our coaching relationship ended, Sophia was thriving on all fronts.
Her business remained strong, now enriched by diversified revenue streams. She had regained the work-life balance she so desperately sought, and her children enjoyed more quality time with their mother. Sophia's family life was happier, her clients continued to benefit from her expertise, and she had successfully pivoted her business model without compromising her income.
These stories are based on real client experiences, but names and specific details have been changed to protect privacy.
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