About Dr Brooklyn Storme PhD

Practice Momentum™ is an identity-first business coaching framework created specifically for women counsellors, psychologists and social workers in private practice. It addresses the underlying practitioner–business owner identity and role integration work that makes strategies usable. Growth shifts from effortful and uncertain to self-reinforcing as results begin to appear in real time.

EthicallyAI™ grew from increasing concern about digital competence and the use of artificial intelligence in professional practice. As regulatory expectations evolve, this framework supports clinicians to develop ethical, profession-aligned ways of working with AI in private practice.